Research on the change in eating behavior and its determinants is important from the perspective of improving the health of Polish population. Still little is known about the men’s eating behaviors, their readiness to change them and the factors conditioning the change. The aim of the study was to get to know the factors that determine the willingness of men aged 40 and above to increase the intake of products that are a source of dietary fiber and learn about barriers to this change. The survey was conducted among 150 men aged 40 and above. The questionnaire was used in the study.
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