Digital Marketing in Healthcare

Digital Marketing in Healthcare will be taking place in London, UK, on the 26th & 27th October 2016. The two day event will unite senior executives from Pharma & Healthcare IT.

Developing a multi-channel marketing strategy is crucial for most pharma & healthcare companies’, as access to customers becomes increasingly difficult. Communicating with different customers in the right way has never been more critical: Successfully navigating pathways to market will come down to building relationships through engaging customer experiences.

Digital technologies offer pharma & healthcare the potential to target markets in innovative ways, and to get the most from every interaction by providing and proving value to the customer. The right digital approach will improve the customer experience through engagement

With a strong emphasis on the increasing role of technology in health care, alongside the public demand for more integrated health services and self-management. The healthcare industry is facing the next stage in digitization with broad implications for the design, regulation, clinical trials, or systems that improve patient safety which can solve key issues the health industry is facing.

This inner circle event is a must attend event for digital health start ups, pharma & health care marketing executives with a primary objective to define a meaningful collaboration and deliver multichannel marketing strategies for your business. Learning how to most efficiently utilize inter-operable marketing platforms, engage consumers, improve outcomes and lower costs. Find out why healthcare has been so slow in properly implementing multi channel and how we can catch up with other consumer based industry. Discussing topics such as digital transformation, change management and Patient engagement this conference shall address the key areas in digital strategy.

By addressing some of the critical challenges facing the industry that emphasizes the need to collectively act upon marketing and sales purposes in order to sustain future growth and performance in years to come.